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About Julia

Professional Summary

I’ve been a digital and social media marketer for over 15 years. I started out working for large brands in the early days of social media including Baskin Robbins, Pepsi, Ford, CNN, BMW, Hearst and Coach Inc. Since then I’ve focused on small businesses in Upstate New York, helping them take advantage of all the opportunities of digital media and website marketing.


I have a lot to offer and a unique perspective on how any small business can attract new customers and clients using simple yet effective website, social media and search engine optimization strategies. 

I'm a digital marketing ninja. 



 Generative AI    Website Designer    Copywriter     Digital Marketing    Branding   Social Media    Google Business (SEO)    Digital Content    Creative Ideation   Master of Tools    Project Management   



Owner, JRoy Marketing

Working with startups, agencies, brands and small businesses to build their websites and lead the creation, implementation and measurement of digital strategies and campaigns. I can help any business get seen online and translate that into revenue for their business.


Co-founder, WorkHacks

WorkHacks helps businesses and individuals be more efficient and productive. I work closely with your team to understand your business from the inside out. Then, we design a customized set of processes and teach you tools to help your business run at optimal efficiency.


VP Marketing, Manilla (Hearst Corporation)

Lead strategist and internal evangelist for social media within the department of Global Web & Digital Media. Grew the brands social media presence by 150%, driving over $500,000 in online sales within 12 months.



Simmons College

B.A. International Relations (Diplomacy and Conflict Resolution), Political Science and Public Policy


I'm a nerd. I love new technology and all the beautiful things about the web that make our lives richer, more interesting and expansive. The latest gadget, I want it. The latest technology, I'm researching it. The latest ways to reach people and grow your business, I want to know it. I live on my computer and I'm not mad about it. It's my lifeblood. 

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